Be the Business New Neighbors Trust First
New homeowners are actively choosing who to work with.
BeLocal helps make sure your name is one of the first they see.
Newcomers Don't Know You Exist—Yet
Georgetown is growing quickly — and that creates two real challenges for local businesses.
1. Brand Awareness Dilution
As thousands of new residents move in each year, even long-standing, trusted businesses become invisible to the newest homeowners.
2. No Direct Connection to New Movers
New homeowners are actively looking for services — but most businesses don’t have a consistent system to reach them at that moment.
In a town growing this quickly, visibility is no longer automatic. Without a clear marketing strategy, great businesses simply get overlooked.
See If We're a Fit
Make a Great First Impression —Before They Choose Someone Else
BeLocal gives you something you can't create on your own.
- A credible, third-party introduction that builds trust from day one
- Direct access to new homeowners while they’re actively choosing who to work with
- A fully managed print + digital campaign delivered at exactly the right time
This is more than a magazine. It’s a fully managed marketing campaign designed to help you make a trusted first impression.
Why Local Businesses Rely on BeLocal
An Essential Resource for New Movers
New movers rely on BeLocal because they don’t yet have word-of-mouth connections. It becomes a trusted starting point.
High-Intent Audience
New homeowners typically spend more in their first six months than in the following years. This is a critical buying window.
Long Shelf Life + Digital Reach
BeLocal combines the staying power of print with the reach of digital — extending visibility beyond a single touchpoint.
Testimonials
"BeLocal was an easy 'yes' for us because it checks all the boxes — it's hyperlocal, trusted, targeted, efficient, effective, and affordable. We renew year after year!"
"BeLocal is our first opportunity to get in front of new people coming into our community. And by all means, we want to get in front of them as soon as they've closed on that listing."
"Most of our advertising is based on Facebook and Instagram, but our industry is based on building trusted relationships with families, and sometimes social media doesn’t feel honest. So BeLocal is a great addition to our media mix."
Here's How It Works
1) Pick your size and position
2) We'll design your ad — or you can provide it
3) We'll put your brand in front of newcomers (in print and online) so you can get their attention and grow your business
See If We're a FitLet's See If We're a Fit!
Tell us a little about your business, and we’ll follow up to explore partnership opportunities.
We won't send spam. Unsubscribe at any time.
BeLocal is Designed for Local Businesses That...
- Are beloved in the community but simply haven’t been discovered by new neighbors yet
- Serve homeowners and families who are forming new buying habits
- Want to be introduced in a trusted, credible way — not through constant promotion
- Value long-term relationships over short-term transactions
- Understand that visibility builds brand strength over time
- Rely on word-of-mouth but know new movers don’t have it yet
- Prefer a fully managed marketing partnership so they can stay focused on running their business
Meet The Publisher
Laura Capes Terry, MBA
Laura Capes Terry, MBA, is a StoryBrand Certified Guide, award-winning strategic marketer, and the publisher of BeLocal Georgetown. With over 30 years of marketing experience, she has helped hundreds of local businesses grow by building visibility, credibility, and long-term community relationships.
As both a marketing strategist and a business owner, Laura understands the realities local leaders face in a fast-growing town. BeLocal was created to solve a specific problem: helping trusted businesses get in front of new homeowners at the exact moment they’re forming new buying habits.
Her approach is simple — combine the power of print, the reach of digital, and the trust of community endorsement to create lasting first impressions that turn into lasting relationships.
Follow Laura on Instagram: @lauracapesterrymba
