About

About Laura Capes Terry, MBA

Fractional CMO + AI Marketing Strategist

Laura Capes Terry, MBA, is a rare blend of strategist, storyteller, and servant-hearted leader. She’s a marketing architect with a deep love for people—someone who thinks like an executive but shows up like a neighbor.

She doesn’t just talk about marketing; she practices what she teaches. Every framework, system, and strategy she shares has been tested, refined, and proven inside her own businesses—from publishing BeLocal Georgetown to running her fractional CMO practice and hosting The Unbridled Creative podcast. She’s not an outsider giving advice; she’s doing the work daily.

Today, Laura provides indispensable strategic marketing leadership for faith-filled entrepreneurs and local brands who want to simplify their marketing, strengthen their message, and grow their visibility with clarity and confidence. She blends timeless marketing principles, executive-level strategy, and modern AI tools to help business owners cut through the noise, stop spinning their wheels, and finally follow a clear path to marketing success.

For Laura, marketing is more than promotion. It’s the holistic process of finding and keeping customers — a responsibility that touches every relationship and every decision. She believes great marketing begins with great service, and that every business plays a vital role in building trust and connection within its community.

Her work is faith-fueled, purpose-driven, and deeply rooted in integrity. Whether she’s leading a strategy session, mentoring a young entrepreneur, or speaking on stage, Laura shows up with clarity, compassion, and conviction. Her approach is about transformation, not tactics… leadership, not hype.

To Laura, marketing done well is a form of ministry—a way to serve people well, build bridges, and create the kind of trust that strengthens entire communities. That’s why she leads the way she does: as a strategist, a guide, and a steady voice helping others grow their influence without losing their heart.

She is, in the words of those who know her best — mind-blowing, unbelievable, and truly unique.

What Clients Experience When They Work with Laura

Laura brings executive-level marketing leadership, AI-smart strategy, and heart-centered guidance to help entrepreneurs simplify their marketing and grow with confidence.

Avoid Costly Mistakes

With Laura’s guidance, clients stop wasting time and money on random tactics that don’t move the needle. She helps entrepreneurs focus on what actually drives growth—ensuring every decision, dollar, and tool serves a clear, strategic purpose..

Fall Back in Love With Your Business

Laura reconnects entrepreneurs to the heart behind their brand so marketing feels aligned, energizing, and meaningful again. Her leadership brings back clarity, confidence, and joy—reminding business owners why they started in the first place.

Skip Overpriced Agencies

Clients appreciate Laura’s ability to deliver executive-level marketing leadership without big-agency overhead. She helps business owners leverage AI and modern tools wisely, creating authentic, cost-effective, sustainable marketing systems that actually work.

Eliminate Marketing Overwhelm

Working with Laura means no more guessing, scrambling, or chasing trends. She helps entrepreneurs quiet the noise, focus on what matters, and build simple, repeatable marketing rhythms that fit real life—not burnout culture.

Get Strategic Clarity

Laura provides a clear, proven plan that aligns your goals, message, and marketing. Her clients gain confidence knowing exactly what to do, when to do it, and why it works—turning scattered efforts into steady momentum.

Attract The Right Clients

When entrepreneurs clarify their message and show up consistently, they naturally attract the people who value what they offer. Laura’s strategies help businesses communicate with warmth and integrity—turning trust into long-term success.

Yes, I need this!

Why Businesses Trust Laura

With a 30-year proven track record in marketing, branding, and business growth, Laura Capes Terry, MBA brings executive-level expertise and results-driven insight to every client she serves.

She combines deep experience in traditional and digital marketing with cutting-edge AI strategy to help entrepreneurs simplify their message, strengthen their brand, and achieve sustainable growth.

Laura’s background spans corporate leadership, local business ownership, community publishing, and award-winning marketing innovation—giving her a rare ability to bridge strategy, creativity, and connection.

CREDENTIALS & RECOGNITION
• 30+ years of experience in media, branding, and marketing leadership
• MBA + multiple digital marketing certifications
• Founder of Grayson Media & Marketing
• Publisher of BeLocal Georgetown — Texas Downtown Association President’s Award winner
• Award-winning marketing strategist and business coach
• Leader of Marketing Master Classes for the Downtown Georgetown Association
• Co-Host of The Unbridled Creative Podcast
• Marketing Program Co-Host, Georgetown Chamber of Commerce
• Board Member, The Williamson Museum
• Sponsor of Nemo, a therapy horse at The ROCK Ride-On Center for Kids

Trained by the Best, So You Don't Have to Be

Over three decades, Laura Capes Terry has studied under some of the most respected voices in business, marketing, and innovation. Her work reflects the best of what she’s learned from these global thought leaders—refined through real-world experience and applied with heart.

DONALD MILLER
Author of Building a StoryBrand and Business Made Simple

Laura studied directly with Donald Miller and became a StoryBrand Certified Guide. His frameworks helped her refine the art of simplifying complex messages and creating clarity that converts.

BRENDON BURCHARD
Author of High Performance Habits and The Motivation Manifesto

Laura trained with Brendon Burchard for more than a decade, learning how purpose, discipline, and service drive long-term success. His principles continue to shape her approach to leadership and client transformation.

RYAN DIESS
Author of Digital Marketing for Dummies and founder of DigitalMarketer.com

Laura completed Ryan Deiss’s elite certification programs, mastering modern marketing systems that merge psychology, storytelling, and measurable results.

Additional Training & Certifications:

Tony Robbins — Business Mastery, Date with Destiny, Life Mastery, Unleash the Power Within, and AI Advantage Mastermind with Dean Graziosi

Julie Stoian & Cathy Olson — Triple Threat Marketer Certification from The FG Society

Keith Cunningham — The 4-Day MBA

Amy Porterfield — Digital Course Academy

Kat Coroy — The Instagram Makeover

Jasmine Star — Social Curator

Charlene Li — Ultimate Disruption Playbook

Jeff Cochran — Next Level Negotiation

Todd Hartley — Video Marketing Mastery

A Career Built on Results, Not Hype

Work with Laura

What Clients Say About Working With Laura

Laura’s clients consistently describe her as a trusted guide, strategic thinker, and creative partner who brings both heart and clarity to their marketing.

"One of the best..."

Testimonial from Guy Williams, PRECOR

"Having been a client and vendor partner throughout your journey, I can say that you are one of the best marketing executives I have ever worked with! Your path should inspire women who wish to be successful in a male-dominated industry and men who want to understand what working with a pro who commands respect and is amazing at their craft can do for the bottom line!"