How I Help · Marketing Strategy & Leadership

Stop reacting to trends. Start leading with strategy.

Laura provides the marketing leadership, strategic clarity, and expert guidance that growing businesses need — without the cost of a full-time CMO.

Book a Discovery Call

Ways to work

Ways to work together

From hands-on coaching to executive marketing leadership — choose the level of partnership that fits where a business is.

Private Coaching

One-on-one marketing coaching tailored to a specific business, its goals, and its challenges. Not a generic program — a custom strategic partnership designed around the owner.

Who it’s for · Business owners who want personalized guidance, accountability, and expert marketing thinking applied directly to their business.

  • Regular strategy sessions with Laura
  • Personalized marketing plan and priorities
  • AI integration guidance and implementation support
  • Messaging and brand clarity work
  • Accountability and consistent forward momentum

Group Coaching

A collaborative coaching experience with a small group of like-minded Georgetown business owners — sharing insights, getting expert guidance, and learning from each other's wins and challenges.

Who it’s for · Owners who want marketing guidance in a community setting — and the energy that comes from learning alongside other motivated entrepreneurs.

AI Consulting

Practical, hands-on guidance for integrating AI into a business's marketing — without the overwhelm, the hype, or the risk of losing an authentic voice.

Who it’s for · Owners who know AI can help but don't know where to start — or who started and feel lost, scattered, or unsure they're using it well.

  • Which AI tools are right for a specific business
  • How to train AI to sound like the owner (not a robot)
  • Content creation workflows using AI
  • AI for email, social media, and customer communication
  • Ethical and strategic use of AI in your brand

Fractional CMO

Executive-level marketing leadership on a part-time, flexible basis. Laura becomes the business's strategic marketing leader — attending key meetings, guiding the team, and driving marketing forward — without the full-time salary.

Who it’s for · Growing businesses with a team (or building one) that need consistent, senior-level marketing direction to scale with clarity and confidence.

  • Monthly strategic marketing leadership
  • Team guidance and marketing system development
  • AI and technology integration
  • Brand strategy and messaging oversight
  • KPI setting and accountability
Public Speaking

Energy and expertise on every stage

Laura brings energy, expertise, and real-world experience to every stage she steps on — speaking on local marketing, AI in business, brand building, and leadership in ways that are practical, inspiring, and immediately actionable.

Book Laura to Speak

Popular topics

  • Be Seen. Be Trusted. Be Chosen. — A Framework for Local Marketing Success
  • AI Without Fear: How to Use Modern Tools Without Losing Your Voice
  • The Trust Recession: Why Trust Is Your Most Valuable Marketing Asset
  • Navigating the Noise: A Clarity-First Approach to Marketing in the Digital Age

Hands-on

Hands-on workshops

Practical sessions designed to give business owners real tools they can use immediately — not just theory.

The Path to Marketing SuccessAI in Marketing: Practical Applications for Local BusinessDon't Wing It — Batch It (Content Creation Made Simple)From Blank Screen to Brilliant StrategyNavigating the Trust Recession

Lead your marketing with clarity

Start with a short, no-pressure conversation about where the business is and where it wants to go.

Book a Discovery Call